Reliable natural energy✱ Because your fuel shouldn't be a gamble✱ Superfood, not empty carbs✱ From bees to your sachet✱ Tolerated because natural✱ Only 3 natural ingredients✱ Reliable natural energy✱ Because your fuel shouldn't be a gamble✱ Superfood, not empty carbs✱ From bees to your sachet✱ Tolerated because natural✱ Only 3 natural ingredients✱

hi honey sachet on honeycomb stack with bees

Reliable energy.
Tolerated formula.

Because your fuel shouldn't be a gamble. From bees to your sachet.

What we stand for

🌱

Local & Regional

Germany and EU

🔬

Science-backed

Peer-reviewed studies

🏋️

Athlete-tested

Runners, cyclists, triathletes

🐝

From EU beekeepers

Traceable, natural sourcing

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Natural, real food

Real food, not a lab

✓

Every ingredient justified

Nothing without function

★★★★★ 4.9 / 5 · From early testers

Tolerated because natural, no cramps, no bathroom stops
Reliable energy, no sugar crash, no rollercoaster
Superfood, not empty carbs, enzymes, antioxidants, minerals
1:1 fructose to glucose for dual-pathway absorption
Real electrolytes: sodium, potassium, magnesium plus taurine
Only 3 natural ingredients, no lab, no chemistry
~85 calories · 22g carbs per sachet

Choose your pack

Quantity

€25

Add to cart · €25

Free shipping on all orders

Free shipping · Made in Germany

35g

Sachet

~22g

Carbs

~85

Calories

Real ingredients

Nature's Answer

Gels shouldn't be a gamble.

Every other sports gel wrecks your gut. Tolerability should be a given, not chance. Because your fuel has to work reliably when you count on it.

🤝

Reliably tolerated

Honey doesn't attack your gut barrier. Unlike maltodextrin. No cramps, no bathroom stops, no burping. Every time.

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Superfood, not empty carbs

Enzymes, antioxidants, vitamins, minerals, amino acids. A maltodextrin gel delivers none of this. Just empty carbs.

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From bees, not a lab

Only 3 natural ingredients: honey, electrolytes, taurine. No colours. No flavours. Nothing that doesn't belong in nature.

Why hi honey exists

Nutrition should function.

I studied nutrition and health to understand how we can best support our bodies long term.

And I realised: nature has provided us with exceptional foods for thousands of years. Honey is one of them. Far more than just sweetness. Natural energy with valuable bioactive compounds.

Yet most sports products today are made from highly processed ingredients and long ingredient lists.

That's why I founded hi honey.

Fuel should do more than deliver energy. It should support the body. With natural ingredients and science-backed formulations.

Every ingredient with a clear purpose. That's how functional products come to life, as natural as possible, supporting health and performance equally.

Isabelle, Founder of hi honey

How to use

When hi honey gives you a boost.

Not just for workouts. Real energy for the whole day.

When	Why
Pre-workout	Tops up glycogen and primes electrolytes before a run, ride, or workout. No crash on the warm-up.
Mid-workout	Sip during sessions over an hour. Pair with water for fast absorption and steady output.
Recovery	Refills glycogen and replaces sweat-lost electrolytes so you bounce back faster.
On yogurt or oats	Drizzle a sachet over yogurt, oatmeal, or smoothie bowls. Real honey, real ingredients.
In coffee or tea	Stir into your morning coffee, matcha, or tea. Natural sweetness, real electrolytes.

Questions

You ask, we answer.

Why is hi honey reliably tolerated?

Because honey is real food, not a chemically modified carb. Maltodextrin attacks the gut barrier and causes cramps in many athletes. Honey has a natural 1:1 fructose to glucose structure that your body absorbs via two pathways at once. Gentle on the stomach. Reliable. Every time.

Why "gels shouldn't be a gamble"?

Because on race day you don't want to guess how your stomach will react. Traditional gels are roulette. Tolerability depends on chance. hi honey is reliable because it's natural. No experiment. No cramp in the last third. No bathroom stop mid-race.

Does it contain caffeine?

No. hi honey is caffeine-free. The energy comes from honey, electrolytes and taurine. no stimulants, no crash.

Is it suitable for diabetics?

hi honey is a carbohydrate-based energy source. If you have diabetes or any condition affecting blood sugar, please talk to your doctor before using it.

How many can I take per day?

For most people, 1 to 3 sachets on training days is plenty. We don't recommend more than 4 in a single day. Listen to your body.

Is it vegan? Gluten-free?

hi honey is gluten-free, soy-free, lactose-free and made without artificial colors or flavors. It contains honey, so it's not vegan, but it is vegetarian.

Where do you ship?

We currently ship across the EU. Free shipping across the EU. Most orders arrive within 3 to 5 business days.

What's the shelf life?

Each sachet has a best-before date printed on the back, typically 12+ months from production. Store in a cool, dry place.

Why honey instead of maltodextrin?

Maltodextrin is cheap and concentrated, but it's a single-pathway carb that overwhelms your gut. Honey is nature's pre-balanced fuel. same carb load, two absorption pathways, far gentler on digestion.

Backed by research

Why you can reliably count on honey.

Three research-based reasons your body processes honey differently than synthetic gels.

8%faster

Longer energy, less crash

Honey fuels you through two pathways at once. In trained athletes, this made them up to 8% faster than single-sugar gels.

Systematic review, honey & exercise performance (J. Strength & Conditioning Research)

11.5%prebiotic

Good for your gut

Raw honey contains up to 11.5% prebiotic fibres. They feed your good gut bacteria and support digestion.

Frontiers in Nutrition, 2022

48clinical trials

Natural antioxidants

Honey naturally contains polyphenols and flavonoids. 48 clinical trials show: honey supports metabolism and cell health.

Review of 48 clinical trials, 1985 to 2022

Findings reflect peer-reviewed research on honey and natural glucose-fructose carbohydrates. hi honey is a food, not a medicine, and makes no claim to treat, cure or prevent any condition.

Is hi honey for you?

You've had stomach cramps or burping with gels before.
You want to count on your fuel on race day, not guess.
You read ingredient labels and refuse to eat maltodextrin.
You move regularly. Running, cycling, pilates, yoga, hiking.
You want real nutrients, not just empty calories.

What's inside

Three ingredients. That's it.

Every gram, with intention. Per 35g sachet.

Ingredient	Amount	Why it's there
Pure honey	~30g	Natural 1:1 fructose:glucose for dual-pathway absorption.
Electrolyte blend	~200mg	Sodium, potassium, magnesium. what your sweat takes out.
Taurine	500mg	Supports muscle endurance and mental focus.

For everyday movement.

Anna

Yoga & pilates

Five classes a week. Steady morning energy without the caffeine jitters. Stirs a sachet into matcha before flow.

Johann

Recreational road cyclist

Sunday road rides through the countryside. Real energy for 3-hour spins. No spike, no crash on the climbs.

Lea

Long run

Half-marathon training. Switched from gels after years of mid-run gut issues. Real food carbs only.

Timo

Outdoor

Hikes, climbs, weekend trails. Pocket-sized real energy for long days off-grid. No melt in the backpack.

Reliable energy.
Tolerated formula.